Recruiting vs Talent Acquisition: what’s the difference?


Recruiting vs Talent Acquisition: what’s the difference?

Many think the terms Recruiting and Talent Acquisition are synonymous, but careful companies know there is a big difference!

Recruiting and Talent Acquisition are comparable processes, respectively, in the short and long term. Approaches that companies can use according to circumstances , but the former tends to be tactical in nature and the latter strategic.

HR managers can improve overall hiring planning with a basic understanding of the strategic nature of talent acquisition.

Similarly, recruiters can improve relationships with managers by better understanding the unique role that Talent Acquisition plays in helping the company achieve its strategic vision.


Recruiting vs Talent Acquisition

Recruiting is about filling vacancies in the company, while Talent Acquisition is an ongoing strategy to find specialists, leaders or future executives for your company.

Talent Acquisition tends to focus purely on long-term human resource planning and on finding suitable candidates for positions that require very specific skills.

Ryan Naylor, Founder and President of Local Work, a company that connects jobs with job seekers said that Talent Acquisition is “more focused on the strategic side of the most difficult positions to fill” .

«It is important to anticipate three to six months of when you need to fill leadership positions. Many positions – continues Naylor – take a long time to fill. If your company acquires a new client and you need to turn in the work quickly, it can be difficult to fill that position in a short time ».

At this point, companies need to ask themselves: What are the most difficult positions to fill when a vacancy or need arises?

Niche markets, technology skills, highly specific experiences and leadership roles require a long-term approach to talent acquisition.

Recruiting or Talent Acquisition: what does your company want to do?

Many markets are changing, fast, and for that new skills are needed. For example, in manufacturing, a push towards “green” technology leads to a greater need for retraining and taking on non-traditional backgrounds, such as environmental science or cybersecurity. So the competition for this talent will be fierce.

To avoid being crushed by the competition, your company will need to have a talent acquisition strategy to get ahead. Having a passive talent pool will save you time and give you a competitive edge over the competition.

Kathleen Quinn Votaw, Founder and CEO of Talent Trust, a human resources consultancy and author of “Solve the People Puzzle: How High-Growth Companies Attract and Retain Top Talent” , has seen competition intensify for top talent.

«The areas with the greatest skill shortage are those that most need a talent strategy . Overall, we are seeing the competition for top talent continue to heat up and the skills shortage is part of the fuel. A tech company looking for developers – continues Quinn Votaw -, for example, may need a global talent strategy based on a strong culture, unique benefits and enhancing and leveraging its occupational branding ».

Sharon Koifman, Founder and CEO of Distant Job, a recruiting firm specializing in employee placement, agrees with what Kathleen Quinn Votaw said.

«With the rapid advancement of technology and the increase in jobs related to it, it is safe to say that the IT and technology sectors need a strong talent acquisition strategy I respect other fields ».

Others, however, may argue that all industries should focus on Talent Acquisition rather than Recruiting. Because talent acquisition creates a strong company, fosters teamwork and increases productivity .

A solid talent acquisition strategy will benefit any organization.

If your company is subject to high turnover rates, your employees could see their stress levels visibly decrease with the transition to a Talent Acquisition strategy.


Realizza il cambiamento partendo dalle persone, la vera risorsa della tua azienda 💚

Go beyond recruiting and acquire new talent

Attracting the best employees to your company is not a one-time event, but a continuous process of networking and relationship building with the best talent.

While Recruiting is an important activity to fill immediate vacancies, Talent Acquisition is a long-term strategy to make hiring more efficient and productive.

New resources will be attracted to your company as a great place to work and grow.

Start your talent acquisition efforts

Smartpeg is the ideal partner to create together the Human Innovation path that best suits you.

Thanks to the consulting services, the use of dedicated tools and the experience of our team, we start from the assessment of company needs and plan the growth path to transform the HR function: we enhance Human Resources and develop individual talents.

Boost your business in 4 steps:

  1. Corporate assessment
  2. Individual assessment
  3. Human Resource Software
  4. Talent Management

We are by your side to support you in the growth of your business: with a precise and strategic method, we use our tools to map company performance and growing improvement.

Acquiring talent takes time, but it will ultimately help you build the best possible team for your business